I connect paid media, conversion, CRM and automation into measurable growth systems.

I am a senior growth and performance marketing specialist with 10+ years of experience scaling ecommerce, real estate and service-based businesses. I work across paid media, CRO, lifecycle marketing, CRM, web development, analytics and automation as one connected discipline rather than separate channels.

I have managed up to 45 client accounts at the same time, with monthly ad spend reaching $150K and cumulative spend exceeding $500K. That scale has produced $850K+ in attributable revenue, 400%+ ROAS, 35–40% CAC reductions and ecommerce conversion rates lifted from around 2% to 4%+, with individual CRO initiatives reaching 6%+.

My playbook covers Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads and Microsoft Ads, plus the Shopify, WooCommerce, WordPress, GoHighLevel and CRM automation infrastructure that turns clicks into qualified leads and repeat customers.